Services / 06Tracking · Dashboards · Martech
Numbers worthtrusting.
Tracking, dashboards and the tools behind them. We set up the measurement, then tell you what it means.
Request a proposal →What you getAnalytics
What we do
- Tracking setupGoogle Analytics 4, Tag Manager, the Meta pixel and Conversions API, Google Ads conversions and a consent banner that is wired correctly.
- Dashboards and reportingOne view of spend, enquiries and sales across the channels, and a monthly read of what it means.
- Testing and attributionTests of ads and landing pages, and the work of finding out which channel actually brought the sale.
- CRM and automationForms, CRM and email connected, so every enquiry is followed up and nothing is typed twice.
How we thinkQuestions
Measure first
Small faults in tracking are common: a purchase counted twice, a form that never reports, a consent banner that blocks everything. Every decision after that is made on the wrong number, so the measurement comes before the campaigns.
A report is only useful if someone reads it. Ours are made to be read: few numbers, the ones that decide something, and a short text that says what we would do next.
- Which tools do you work with?
- Google Analytics 4, Google Tag Manager, Meta and Google Ads tracking, and the CRM or email tool you already use. We suggest a change only when a tool is the obstacle.
- Do we need this if you already run our ads?
- Tracking for the ads is part of running them. This service is for companies that want the whole picture: every channel, the website and the sales that follow.
- Does the tracking follow GDPR?
- We set up consent so that nothing is measured before a visitor has agreed, and we document what is collected. The legal assessment is yours to make, and we help you prepare it.
Lindström GrowthStockholm · Worldwide