Cases / 04August's own product

Linger,a reading app.

Explainer reels and carousels for a reading app. August’s own product, not a client.

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The caseLinger

Linger

Linger is a reading app, and it is August’s own product, not a client. We show it here because the content is made the same way we make content for clients: in formats that repeat.

There are three formats. The 3D explainer reels each take one question about reading, such as why you read the same line four times or what one notification does to your concentration, and answer it in under a minute. The explainer series is a second film format, in numbered episodes. The carousels give reading advice one slide at a time, for long documents, dense texts and pages you have been avoiding.

So far that is seven films in 9:16 and eight carousels in 4:5. Because the formats are fixed, a new episode does not start from a blank page.

Product
A reading app, and August's own product, not a client. Explainer reels and carousels for its social channels.
Made by
Lindström Growth, for August’s own app
Formats
3D explainer reels, an explainer series and carousels, 9:16 and 4:5
Pieces
15

The workAll cases →

Films07

3D explainer reel: a whole book in an hour3D explainer reel for social, 9:16.
3D explainer reel — concentration3D explainer reel for social, 9:16.
3D explainer reel — forgetting3D explainer reel for social, 9:16.
3D explainer reel: printed or on the phone3D explainer reel for social, 9:16.
3D explainer reel: read it four times3D explainer reel for social, 9:16.
3D explainer reel: one notification3D explainer reel for social, 9:16.
Explainer, episode 01Explainer film for social, 9:16.

Carousels08

Carousel: How to read things you find boring, Linger8 slides
Carousel: How to read things you find boringCarousel for social, 8 slides, 4:5.
Carousel: I have ADHD. Here's how I get through a long page, Linger8 slides
Carousel: I have ADHD. Here's how I get through a long pageCarousel for social, 8 slides, 4:5.
Carousel: How to read more books without forcing it, Linger6 slides
Carousel: How to read more books without forcing itCarousel for social, 6 slides, 4:5.
Carousel: Reading tips I'd give you if I didn't care about your feelings, Linger7 slides
Carousel: Reading tips I'd give you if I didn't care about your feelingsCarousel for social, 7 slides, 4:5.
Carousel: How to take notes from a dense reading, Linger7 slides
Carousel: How to take notes from a dense readingCarousel for social, 7 slides, 4:5.
Carousel: How to actually read the long work doc, Linger6 slides
Carousel: How to actually read the long work docCarousel for social, 6 slides, 4:5.
Carousel: Dyslexia & reading: what makes a page easier, Linger7 slides
Carousel: Dyslexia & reading: what makes a page easierCarousel for social, 7 slides, 4:5.
Carousel: Pages you've been avoiding, ep. 01, Linger7 slides
Carousel: Pages you've been avoiding, ep. 01Carousel for social, 7 slides, 4:5.

Every slide is on the Cases page →

Lindström GrowthStockholm · Worldwide

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